Blog

In my last two posts, I talked about the herd instinct — the deeply wired human tendency to follow the crowd even when the crowd is walking straight into a plate glass window — and before …

You Don’t Want to Be a Turkey Now, Do You? There's a turkey at the Odie's Oil factory that has become something of a mascot — though not by choice.  Every morning, almost without fail …

In my last post, I talked about paradigm resistance — the deeply human tendency to cling to what's familiar even when the evidence against it is staring us right in the face.  I want to go …

I have to admit, the first time I saw my brother treat a floor plank with Odie’s Oil (at that time he hadn’t named it), I didn’t know what to make of it.  I was so used to uret …

When searching for information about the Odie's Oil controversy, you'll find conflicting claims, competitor allegations, and AI-generated misinformation. This comprehensive article provides factual cl …